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Colour Correcting Intimate Gel

Advanced lightening & brightening

> The #1 Lightening Gel. Up to 3 shades lighter.
> Works on anus, labia, inner thighs, underarms, nipples, bra strap area and scrotum.
> Made with NO bleach, hydroquinone, fragrances or alcohol.

60ml | 2.02 fl. oz


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Inhibit Melanin

Change Your Ring Tone. A gentle gel formulated to lighten and brighten hyperpigmentation in intimate areas to align discolouration to you true tone.

> It may take up to 2 weeks to starts to see results with final results by 16 weeks
> Designed for skin discolouration such as hyperpigmentation, age spots, UV damage & scarring (including buttne scars)
> Suitable for face and sensitive skin
> Read The Booty Blog: Anal Bleaching 101 for more info

> It works by combating exterior hyperpigmentation while penetrating deep into the skin tissue inhibiting the production of the chemical that causes hyperpigmentation. This practice is commonly referred to as anal bleaching, although it does not actually bleach the skin, only realign pigment to your true tone; as over time with age, hormonal changes, friction, and excess pigmentation production, our intimate areas can discolour. With consistent use, old skin cells will shed and new skin cells with less melanin will form.

> Hero Ingredients: Vitamin C, Kojic Acid, Alpha Arbutin and Licorice Root Extract
> Made with NO bleach, hydroquinone, fragrances and alcohol
> Free from PEGs, Sulphates, Parabens, Formaldehyde and Mineral oil
> Australian made. Vegan. Cruelty Free. Clean Beauty.

Complete the look:

Contour Cup


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Colour Correcting Intimate Gel


Rub a small amount onto clean and dry affected area and wait a hot minute for it to absorb. Don't fret if it feels wet, it may take a few minutes to dry due to no alcohol in the product. For best results use twice daily (AM and PM).


Aqua, Hydroxyethyl Acrylate/ Sodium Acrylovidimethyl Taurate, Ethyl Ascorbic Acid (Vitamin C), Kojic Acid, Alpha Arbutin, Glycyrrhiza Glabra (Licorice) Root Extract, Glycerin, Phenoxyethanol, Ethylhexylglycerin, Sodium hydroxide.

View Ingredient Glossary


How effective is this product in treating my concern?

The Booty Co. range was formulated by cosmetic scientists to specifically target and effectively treat booty skin concerns. Complete our product picker quiz to customise your booty skincare routine.

When will I see results from this product?

Consistency is key and everybooty is different! Results vary depending on concern, severity, product and use. See our FAQ page for more info.

Can I use this product on my body?

Yes, all of our products are suitable for use on the body as skin concerns of the body are similar to the booty.

Is this product pregnancy safe?

All the ingredients in our products are safe for use during pregnancy. However, we recommend to check with your doctor, as each woman and pregnancy is different.

Before & After

Results-driven skincare for your derrière.

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The Booty Blog

Anal Bleaching 101